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How the Blonde Cafe Battles with Competitors

 

With so many competitors around Dublin, the coffee shops need to stay on their toes to meet the high consumer demands and not be left behind. They need to think of ways to attract customers, whatever it takes and no matter where the are located around the city. Dublin city centre is just as competitive as the cafes in Terenure, Rathmines or Portobello area. 

Today, we want to focus on the Dublin 2 area, more precisely the Harcourt Road and its surroundings. Here, you may notice plenty of cafes, including The Art of Coffee, The Bird Cage and Baxter & Greene to name a few. And there is one cozy little cafe that we want to talk about. Squeezed between highly competitive coffee shops, The Blonde Café tries its best to meet the consumer demands. But what is it that makes them stand out?

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Selling just coffee that tastes nearly the same as in the previously mentioned cafes will not attract more customers. Or it will not convince visitors that your place is better. So what is the cafe’s selling point? The answer is found in their matcha lattes and chatty staff. The teas and lattes served will boost your energy for the rest of the day and while you wait for your order, you will most likely have a friendly conversation with the barista/staff.

 

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The Blonde cafe welcomes hungry workers to their little nest. Freshly made sandwiches are ready to be taken. This is an order-in eat-out place, as there is no seating available that is why we think this place is suitable for a coffee in Dublin experience. 

Consider a breakfast in Dublin with one of their organic granolas, packed on the go. There is a small selection of pastries, soft drinks, chocolate bars and coffee beans as well. 

 

Easy Info:

  • Coffee Machine: Faema Emblema Espresso Machine
  • Perfect for: Coffee in Dublin
  • Coffee beans: Fixx Coffee
  • Price: €
  • Location: 17 Harcourt St. D2
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